April 13, 2021
  Come what may, but storytelling can never go out of fashion. No surprises that it has emerged as a massively powerful tool for content marketing today! But while storytelling may sound simple due to our childhood familiarity with it while listening to the grandma’s stories, it may require some head-scratching to find that perfect... Read More
March 17, 2021
Success stories are created over a cup of tea. Tea blending startup, Aromica Tea, makes it among the 10 Most Promising Tea & Coffee Brands in 2021 by Silicon India magazine. The laurel stems from Aromica Tea’s jaw-dropping line of wellness tea blends, including the first-of-its-kind Bhoot Jolokiya Tea (Ghost Chillie Tea). Founder, Ranjit Baruah’s... Read More
February 26, 2021
Hyperlocal service aggregator and Assam Startup incubatee, QuickGhy has collaborated with Assam Skill Development Mission to launch the mobile application, QG Daksha, on 24 February 2021 at the PWD Convention and Training Centre in Guwahati, in the gracious presence of the Honourable Minister for Industries & Commerce, Sri Chandra Mohan Patowary. QG Daksha is a... Read More
February 18, 2021
COVID-19 has been a blessing in disguise for entrepreneurs who look for opportunities during crises. While the lockdown did not deter the spirit of the COHORT 1.0 startup, Deskneed (Science2Home), there came a point when they were grasping at straws to sustain themselves. Being a tech-enabled facility management startup, whose revenue depends predominantly on B2B... Read More
February 15, 2021
Assam Startup – The Nest hosted “UDYAM” on 13 February to celebrate the 2-year journey and success of the initiative, in the gracious presence of the Honourable minister of Industries and Commerce, Sri Chandra Mohan Patowary. The event was attended by Dr. KK Dwivedi, IAS, Principal Secretary, Industries & Commerce; Pabitra Ram Khaund, ACS, Secretary,... Read More
February 05, 2021
Among the myriad epiphanies and the changing lifestyle habits that the pandemic has unleashed over the last several months, mankind’s renewed enthusiasm for bicycling would, perhaps, sit right among the top 5 post-lockdown adaptations that all of us would want to see being trending for long. While the urban dwellers across the globe seem to... Read More
January 11, 2021
If they pay no heed to your call, walk on your own Walk alone, walk alone, walk alone, walk all alone   These lines by Rabindra Nath Tagore have been inspiring countless people whenever they felt deterred by isolation. Mandira Baruah’s story of trials and success fits the song like no one else as she... Read More
January 05, 2021
Much has been said and written about the perks of starting up. Yet, wise men would say it’s equally important to stay alert about the consequences if you don’t start up right. Here are eight common mistakes many first-time startup founders commit, avoiding which will surely help taste the much talked about sweet fruits of... Read More
November 17, 2020
A few years back, two young lads saw a dream to change the way Guwahatians experienced food. Back in 2016, while the city witnessed a surge in cafeterias and boutique food joints, it was still a task to dodge the humidity and traffic to reach these places for a satisfying gastronomical experience. Rahul Hazarika was... Read More
November 09, 2020
Smart work and smart technology are the emerging dictums for success in business. Given the agricultural dominion in India, smart farming is the way forward to push the agri sector to the next level. With the fast-evolving startup ecosystem in India, many young innovators are coming forward to address the typical challenges of the farmers... Read More